Strategy Bites Back
By: Henry Mintzberg
“What’s in a buzzword?” By: Lucy Kellaway
Lucy was different, by reading Accenture’s 2002 annual report. This report gave a linguistic shot of current business usage. The more simple words within the report that are used over and over loose their meanings. Some of these words included: deliver, value, solutions, to drive, to leverage, to leash, unparalleled, and track record. Once you have learned this jargon, it is easier to interpret companies’ annual reports correctly.
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“Ennie, Minnie, minie, mo…” By: The Economist
No one is able to agree upon what is a corporate strategy. Company’s strategy is to set goals to stretch companies beyond what the managers’ think is possible. You just have to face opportunities and challenges as they arise. General Motors produced multidivisional form. A firm’s primary task was to find niches it could defend from competitors. Firms constantly revise their strategies in the light of new experiences, called logical incrementalism.
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“What is Strategy?” By: John Kay
People often misinterpret the meaning of strategy. It has come into everyday language of wrong meanings of strategy. What is important is what the people do. Running the business is not necessarily important. Since strategy is based on distinctive capabilities, there are no generic strategies. Since there are many meanings to strategy, you have to pick the one that works best for you.
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“Five Ps for Strategy” By: Henry Mintzberg
Strategy is a plan – a sort of consciously intended course of action. Strategy is also a play, a specific maneuver. Strategy is a pattern – a stream of actions. Strategy is a position in means of locating an organization in its “environment”. Strategy is also a perspective, looking at the inside of an organization. Each of these definitions adds important elements to our understanding of strategy.
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“Beware of Strategy” By: A. Inkpen and N. Choudhury
Sometimes having no strategy puts on a different vibe. Strategies are there to keep the company in place and heading in their intended strategy. Every strategy must misrepresent and mistreat at least some stimuli. Things are always changing and in the end the strategy may result being a liability.
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“Are Strategies Real Things” By: Bruce Ahlstrand and Henry Mintzberg
Strategy may be treated as a conceptual artifact. Strategies can be good by they way you implement and formulate the strategy is important, but the problem lies between the two distinctions of implementing and formulating. Some strategies are often out of reach.